The goal was to develop a concept for a new and innovative way of discovering content. The potential users of the service were profiled using Consumer Connection System(CCS), the proprietary consumer study by Aegis Media Finland.
Contributors:
| Head of Planning: | Päivi Arffman-Koskinen | 
| Design Director: | Tomi Tontti | 
| Creative Director: | Matti Djateu | 
| Art Director: | Tommi Niskanen | 
| Ux/Concept designer: | Pekka Räty | 
| Copywriter: | Sara Varjoranta | 
| Community Manager: | Kerkko Laakso | 
| Account director: | Merja Multas | 
| Motion Developer: | Tero Aarnio | 
| Art Director: | Esa Peltonen | 
ISOBAR FINLAND OY
Location: Finland