The Web Marketing Association is proud to present this 2009 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Consumer Goods Online Ad
The Viesso client is a 30-40 year old with a modern sense of style seeking to furnish a home or second apartment. They are urban, educated and fashionable. They have very specific opinions and require highly personalized solutions.
The client sought a sexy, funny ad that highlighted the fully customizable nature of their products. They wanted something edgy yet grown up. Youthful but evolved. Their desire was a provocative spot with a playful spirit.
Contributors:
| Co-writer: | Jen McGowan |
| Co-writer: | Philip Lott |
| Director: | Jen McGowan |
ELEVATE
Location: United States