Best Shopping Interactive Application

VML has worked with Sam’s Club to launch a branded Gifter Stress Lifter iPhone application through the iTunes store. The application, launched November 19th, is a personal shopper for Sam’s Club members as a companion for the holidays. It allows customers to find relevant gift recommendations for family and friends directly from their iPhone. It also connects with the online application at http://www.gifterstresslifter.com

This is an example of how VML is working with clients to offer their customers relevant, integrated branded utility through the mobile channel. Link to application:
http://ax.itunes.apple.com/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.itunes.apple.com%252FWebObjects%252FMZStore.woa%252Fwa%252FviewSoftware%253Fid%253D297488914%2526mt%253D8

Contributors:

Account Supervisor:	Kristen Boulware
Group Creative Director:	Travis McElhany
Director, Advanced Technology Group:	Erick McNett
Director of Mobile Strategy:	Joe Grigsby
Group Account Director:	Jennifer McDonald
Sr. Account Manager:	April Brinkoetter
Project Manager:	Kiki Hager

VML

Location: US